Monthly Archives: June 2010

How will your customers find you?

Posted on June 28, 2010 by Jon Stow

It struck me the other day while I was waiting for a hair cut that there are different ways of attracting customers. Some businesses are totally passive in their marketing, some can get away with only a little marketing, and … Continue reading →

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Answer the telephone!

Posted on June 24, 2010 by Jon Stow

Why don’t businesses realise it is so important to answer the telephone or at least have someone answer it for them? Continue reading →

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Ten Reasons I Won’t Follow Back On Twitter

Posted on June 21, 2010 by Jon Stow

Image via Wikipedia We all have our prejudices, and I guess mine are reflected in my approach to social media and indeed networking on and off-line. Here are some turn-offs as regards Twitter users – I won’t say the Twitterati, … Continue reading →

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Do you know where they are?

Posted on June 18, 2010 by Jon Stow

If you are a regular visitor to On our bikes you will know that I believe in management with a light touch. In other words, I hope that employees will work hard out of a sense of loyalty and because … Continue reading →

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Online reputations again

Posted on June 16, 2010 by Jon Stow

Imagine you have spent a long time building your on-line reputation. You have spent years talking to people, befriending them, helping them and building trust. Your network has become a source of advocacy for your character and your business. You … Continue reading →

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Letting clients go

Posted on June 13, 2010 by Jon Stow

Quite a few years ago I worked for a very large firm of accountants. One of the less pleasurable aspects was in dealing with difficult clients. There were clients who paid their bills late of course, there were clients who … Continue reading →

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Being in business is not a game

Posted on June 8, 2010 by Jon Stow

I hope you enjoy running your business. I know I enjoy running mine. Business should be fun and give pleasure and a sense of achievement, as well, of course, as making money. It might come as a surprise to some … Continue reading →

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Do not rubbish the competition

Posted on June 4, 2010 by Jon Stow

I don’t know about you, but one of the most annoying aspects of advertising on the TV and radio is when large companies disparage their opponent’s products, or say that so many of their products cost less than those sold … Continue reading →

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Benefit from being the best

Posted on June 1, 2010 by Jon Stow

It is a great philosophy in business to strive to the be the best in our field, to go that bit further in what we do, and provide the best quality. That way we can stand out in drawing new … Continue reading →

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