Tag Archives: consultant

You can lead a consultant to market…

Confession Here is a confession: I am a consultant. I am consulted about tax issues and I am consulted about business problems. Luckily my potential clients know where to find me. Luckily? Well, maybe not. I have to market to … Continue reading

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How much is a consultant worth?

Consultants and indeed anyone offering a service should think in terms of what value they can deliver to the client when making a proposal. How much better off will the client be at the end of the assignment or how much value going forward will the client benefit from? Continue reading

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Why we need to assess the risk in our business assignments and projects

In my last piece I talked about the danger of adapting business agreements and contracts when we do not have the specialist knowledge as lawyers, or indeed as (in my case) a tax practitioner. I suspect that those who are … Continue reading

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Business cards, letters and first impressions

A business card should say what the card owner can do for his clients for customers; in other words, not talk about the offering but what service or help the client gets. To put it in sales talk, tell us the benefits and not the features. Continue reading

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Bankers, untimely schadenfreude, and how to avoid their fate

I felt a little sorry for the ex-banking chiefs being quizzed by the Treasury Select Committee yesterday. The reason I feel a small amount of sympathy is that they are akin to drivers who have been careless in the maintenance of their vehicles.

Anyway, we should all look at what we are doing in our own businesses; what works and what doesn’t, and what we should change now because it is going to stop working very soon and need to be replaced. Continue reading

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Owning our mistakes–not an earnest business blog

We all make mistakes. We try not to, but admitting to failure is a way of helping us to do better. Fortunately for most of us, the errors we make will be relatively minor in our work activities, but a … Continue reading

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Referral networking and serendipity

The big advantages of referral networking are that you learn to get on your feet and sell your business in (usually) one minute and, because it is expected of you, you learn to sell not just your own business but that of the other members all the time you are out seeing your clients. Continue reading

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Surviving the recession blues

These are strange times. There is constant news of job losses in the UK and of course in the US, and no doubt in may countries around the world.

After all, being redundant is not to be taken personally. It is nearly always an accident as mine was, and it is important after initially licking one’s wounds to reestablish one’s self esteem. We always have skills someone else will need.

The brave action is what is needed and in future pieces I shall discuss the generous element required when talking about my networking experiences, starting with referral marketing six years ago. Continue reading

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