Tag Archives: network

What works for us

  When I started my businesses I took an ad in local monthly pamphlets which go out to probably about 20,000 homes. It worked quite well, but although I was at one time advertising in four of these booklets going … Continue reading

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Closed and open networks in the 21st Century

Under orders Do you like being told what to do? As a small business owner, I don’t, and I don’t suppose you do either. To be honest, I never really have liked being told what to do. When I was … Continue reading

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We can’t micro-manage our network or you can’t please all the people

As you all know I care very much about reputation – not just mine but those who I like and think should be more careful. So as far as I am concerned, I don’t like open criticism of other individuals, … Continue reading

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Monitoring help from afar

Recently I bought a couple of computer monitors for the office. I inserted the word “computer” in that last sentence to distinguish it from the other sort of monitor, which is someone who keeps an eye out. When I was … Continue reading

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The Daily Culture Shock

If we use social media in our marketing, we can easily get distracted by the latest fashion or the latest scare story. It can all get very confusing. You know what I think of Klout and its ilk. I think … Continue reading

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Are you a leader and giver or a follower and taker?

Like many people who may read this, I am a great believer in face to face networking, by which I mean actually getting out to meet people. I run a business breakfast group, and I have been involved in running … Continue reading

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Living our lives in public

I guess all of us who use social media tools and web applications are to a degree living a public life. After all, that is the purpose, isn’t it – to raise our profiles for marketing purposes? Continue reading

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Desperate networking

I wonder whether some of them are driven by desperation that their networking has never worked even when they started and took it more slowly.

We know that if our marketing isn’t working we have to change it. Networking is a sort of marketing in which we give without expectation of getting business from anyone in particular but in the knowledge that those we know may think of us when it counts and they think they know someone who needs us. Continue reading

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Referral networking and Dunbar’s number

Image via Wikipedia I have been thinking more about the networking butterflies and why I believe there is a need to concentrate on just a couple or so referral groups. We know that it is important to see our network … Continue reading

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Riding the wave

So if we move with the times, let’s enjoy ourselves. If you are reading this you probably know that I have quite a significant on-line presence. I cannot claim to be one of the big hitters like Chris Brogan or … Continue reading

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