Tag Archives: Start-up

Hard work and small businesses

It seems obvious that you have to work hard to make your small business successful. Of course it is true that you have to apply yourself to the essential tasks needed to keep the business running smoothly. What you need … Continue reading

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Monetising your hobby

Have you lost your job and cannot find a new one? Do you have a job but want a small business to make extra income which could perhaps become your full-time business. Sometimes it is difficult to do business in … Continue reading

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Over-reaching in your business

Over-stretching One of the easiest mistakes to make in a small business, and especially in start-ups, is to take on every new prospective customer or client who walks in the door. The other day a small group of us (actually … Continue reading

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Promoting your start-up business – Part 6 – Making business friends

  Most start-up businesses start with one person – you. You might have one or two part-time staff or subcontractors. However there is a danger of feeling rather lonely. After all, you have to make all the decisions, and while … Continue reading

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Promoting your start-up business – Part 5 – Networking

  What is networking? What do we mean by networking? It means getting to know people. We are a social species, and of course some are more social than others. I am quite a shy person by nature, and really … Continue reading

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Promoting your start-up business – Part 4 – Your Website

  I write this with trepidation as everyone has an opinion about websites, what they should include, and what they should look like. There are plenty of choices. Of course a lot depends on your budget, what sort of business … Continue reading

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Promoting your start-up business – Part 3

Advertising Advertising is a difficult subject for most small businesses, because there are many choices, but most of them will not be right for you. If you have a shop or any sort of retail premises, then in advance of … Continue reading

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Promoting your start-up business and attracting customers Part 2

    The first press release You need to make the announcement that you are open for business. Ideally you should get your press release out before you open your doors, but of course there is no reason why you … Continue reading

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First steps in marketing your start-up business Part 1

You are about to open your doors to the public, whether that is literally if you have retail premises or consulting rooms, or figuratively if you are working from home and are more likely to be visiting your customers. How … Continue reading

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Purchasing mistakes for small businesses

My salad days, when I was green in judgement Remember when you started your business, whether it was a few months ago of a few years? You wanted to buy computers, tools and gadgets. You needed to buy in services. … Continue reading

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