Monthly Archives: January 2010

Why we need to take an outside view in business

I am in a reflective mood. I am coming to the end of an engagement helping a client; an engagement which should not be ending. This is not just because obviously an income stream will stop; I have other clients. … Continue reading

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More imagination in customer service

Having been frustrated with the lack of interest in new business exhibited by local event venues and hotels, I have to be fair and mention that one of them telephoned back after a week to say that they could meet my proposal for the amount per head for each of my breakfast group, but they would need to charge an extra amount (actually quite a lot) for our use of a room at their establishment. Quite why they thought this would be satisfactory when clearly I was looking for a particular budget, which they disregarded in adding the room cost, I just don’t know. Continue reading

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Why customer service is important even to those who are not customers yet

I am feeling a bit let down by the local commercial hospitality providers. The hotel told me they were closed for the week for refurbishment. It is a pity no one told me when I made what I thought was a booking, and it is a pity too that no one realised the error and telephoned me. All-in-all it was pretty poor customer service. Continue reading

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Why quality is important – lessons from BMW and Waitrose

We need to engage trusted and recommended people to support our businesses, and we need to be the best in our field at what we do. We need to be different from the rest, to have something special as far as our prospects are concerned so that they want to be our clients. We need to be the Waitrose experience, top quality products and services for which we can charge a decent amount have our clients or customers and clients come back to us again and again. Continue reading

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