Riding the wave

So if we move with the times, let’s enjoy ourselves. If you are reading this you probably know that I have quite a significant on-line presence. I cannot claim to be one of the big hitters like Chris Brogan or Guy Kawasaki or even one of the biggest in the county where I am based, but I do try hard. Of course I do that because I know that on-line marketing is absolutely vital, and that includes all the social media stuff, but to tell the truth I also do it because it is fun.

It is fun, isn’t it? We have to keep reading, absorbing, learning and trying every new thing. Some innovative ideas never really get of the ground (like Google Wave) but we give it a go and see what happens. Even the stuff that comes to naught keeps us sharp.

In the past year or so I have moved from just using the on-line websites and having a static website to being a serious blogger (because I like it and it works), to learning a lot about WordPress though I need to learn a lot more. I have tried many different platforms and some I like and some I don’t. We just need to understand what works for business and if that brings some fun, it is just great.

The on-line marketing has made business so much more exciting and for me so much less isolated, because with Twitter and the various forums we have so much worthwhile conversation. Do you think I am getting carried away? Well, I am riding the wave or one of them, and if I fall off there is another right behind.

It is all so exhilarating isn’t it, and all the better when the money comes in? What do you think?

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2 Responses to Riding the wave

  1. A lovely little post Jon and it’s so important to enjoy the process as you say above. Being able to grow from success (and failure) makes for better people who can enjoy sharing our experiences for the benefits of others.

    If you can’t have fun doing what you’re doing, then what’s the point?!

  2. Jon Stow says:

    Thank you very much, Susanne. Yes, I do have fun, and the resources available to us in terms of easily available on-line collective knowledge are invaluable both in current work and, certainly for me, in planning ahead.

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