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Monthly Archives: April 2013
Adapt, change or your business will die
I have had my own business for nearly eleven years. It hardly seem possible. However, it is not the same business I started. In the beginning I hardly used email to correspond with clients. It wasn’t that I was an … Continue reading
Posted in Business planning, Sales
Tagged booksellers, change, customer, Kindle, marketing
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It’s not politics, it’s about reputation management
Nigel Farage of the UK Independence Party (UKIP) accuses political opponents of ‘scrutinising each and every one of our 1,732 candidates, monitoring every social media output over the last few years’ to look for comments embarrassing to UKIP. If there … Continue reading
Posted in Customer relations, Social media
Tagged discretion, reputation, Social media
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Broken tools, new toys and business
Sometimes tried and trusted methods stop working, and we hardly notice because we carry on out of habit. That is what happened with me and breakfast networking. It took a while for it to dawn on me that I was … Continue reading
Posted in Business planning, Sales
Tagged Google Alert, networking, Social media, TalkWalker
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Your great customer service can be damaged by your service suppliers
The lazy courier gives poor customer service, but the irony is that they were letting down another multi-national company who in my experience shows very good customer service. A couple of years ago I bought two LG computer monitors. I … Continue reading
Posted in Customer service
Tagged Customer Management, Customer service, Transportation and Logistics
2 Comments
The Smart Aleck networker
Do you know that person at your networking meeting? The one with the loud voice, saying “Hey, look at me”? The one who is always telling everyone how great their business is as opposed to the competition? In fact, the … Continue reading
Posted in networking, Social media
Tagged breakfast networking, networking, Social media, Social network, Twitter
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Selling our services through others
Part of my business is to facilitate services to other businesses which they may provide to their end-client. I am good at selling services to my own clients ( though I say it myself) because I know the value of … Continue reading
Living up to our business philosophy
I was expecting a parcel. I was told that I would receive from the courier a text on the day of delivery giving me a time slot. I duly waited in. No one showed up, but I then got a … Continue reading
Posted in Customer service, marketing
Tagged Customer service, reputation, responsibility
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The magic of being different
The way to get noticed in business is to be different. Of course you may offer the same service as many other businesses, or at least the same type of service. It is the way you present it and market … Continue reading
Posted in Business planning, marketing
Tagged different, marketing, Property tax, trust
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