Category Archives: marketing

Running your own business down

Posted on August 26, 2014 by Jon Stow

So often I meet earnest business people who work hard and are not making money. So often it is because they undervalue themselves and what they do. They offer a great service, and if you asked their customers they would … Continue reading →

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Religion, politics and small business

Posted on August 11, 2014 by Jon Stow

Back in the Dark Ages when I studied for my amateur radio license we learned that we must not discuss politics and religion with our fellow hams. That was actually a condition of our licenses, but it is easy to understand … Continue reading →

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You are judged by your appearance

Posted on August 7, 2014 by Jon Stow

About a month ago, one of my clients asked for a special consultation. She wanted to discuss how her plans for the future and change of lifestyle would affect her tax position. I knew that she would also need some … Continue reading →

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Window shopping business services on-line

Posted on July 30, 2014 by Jon Stow

I don’t know about you, but I get a lot of new enquiries for my services via email. That is all very nice, but many of the potential new clients are located a long way from me. That does not … Continue reading →

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Burying the bad news

Posted on June 2, 2014 by Jon Stow

Google is being required by the European Court to allow individuals to request that certain personal information about them will; not be found in a search. This does not mean that if you already know the web address where such … Continue reading →

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The End of Business Cards?

Posted on May 27, 2014 by Jon Stow

I checked my drawer the other day to see how many business cards I had left from the last print. To my surprise it was a lot more than I had thought. This leaves me with a dilemma. In one … Continue reading →

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Avoiding taking the rough with the smooth in your business

Posted on May 9, 2014 by Jon Stow

I started writing On Our Bikes to help others who, like me, found themselves with no work and had to go out and find it as an independent business person. I had no experience of running my own business and … Continue reading →

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Do keep up!

Posted on March 27, 2014 by Jon Stow

Has your business changed in the past few years? Mine has. In fact, since I first started working in my profession as a young lad, the entire nature of what people like me do has changed beyond recognition. My first … Continue reading →

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No time-wasters?

Posted on March 17, 2014 by Jon Stow

I do not like having my time wasted. However time-wasters are hard to avoid when they telephone to try to elicit free information or professional advice, even though they should know that free advice is not worth the paper it … Continue reading →

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Difficult people we do not work with

Posted on January 30, 2014 by Jon Stow

We know how to deal with customers who are making our lives less fulfilling. What about the non-customers who are unkind to us? Many of us market our businesses on-line. That does leave us open to abuse. I do accept … Continue reading →

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