Tag Archives: Content marketing

Reading is good training for writing about your business

Posted on January 13, 2014 by Jon Stow

I like to write, and I have always thought I found it easier because I read a lot. I read other blogs, newspaper articles, I read non-fiction and I read novels. Some may think a lot of that is a … Continue reading →

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Some things for the long weekend

Posted on May 3, 2013 by Jon Stow

Have you tried Zemanta when blogging or managing your on-line content? It helps find your own related content and images as well as articles and blog posts from other people which will add value to your writing. It will also … Continue reading →

Posted in marketing, Social media | Tagged , , | 2 Comments

Content marketing and specialist articles

Posted on October 1, 2012 by Jon Stow

  Free stuff? I read in various places that content marketing doesn’t work for specialist businesses. I beg to differ. I run a specialist business, which advises on tax.  In fact I have a niche within the tax business. I … Continue reading →

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Content marketing – it really works!

Posted on June 30, 2011 by Jon Stow

The marketers I am not a marketing guy. I am always keen on picking up new ideas of course, but I defer to others in advising businesses on marketing, and as you know, I know a lot of people who … Continue reading →

Posted in Blogging, marketing, Sales | Tagged , , , , | Leave a comment

How we can raise our credibility as a small business in the service sector

Posted on March 3, 2011 by Jon Stow

There are actions we can all take to gain the credibility we need. Continue reading →

Posted in Business planning, Customer relations, marketing, networking, Sales | Tagged , , , , | Leave a comment

Cracking content marketing

Posted on February 10, 2011 by Jon Stow

Many small traders and especially consultants do not appreciate that they need to have a website. Some of course have great expertise in their field but are not web-aware. We know that these days when thinking of taking on a new supplier, so many businesses type the name into Google Continue reading →

Posted in Business planning, marketing, Sales | Tagged , , , , , , , , | 4 Comments