Tag Archives: referral

It’s worth the pain

Posted on April 6, 2016 by Jon Stow

My aim for each client is to give them a valuable service, and I charge a fee to match that service; one that reflects that value and rewards me well for their use of my brain-power. As I normally charge … Continue reading →

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Marketing, networking and evolution

Posted on July 30, 2015 by Jon Stow

A dozen or so years ago when I set up my own businesses, they were local. I joined various networking groups and met a lot of people. I belonged to on-line business networking sites and went to off-line meetings facilitated … Continue reading →

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Don’t be shy. Be positive.

Posted on January 29, 2015 by Jon Stow

I met a very go-ahead sort of guy recently, who needed my immediate help. In the longer term I felt that one of my business friend’s offerings would be a better fit. I told my client of my recommendation, spoke … Continue reading →

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Networking with old friends

Posted on November 6, 2014 by Jon Stow

I have been in business on my own account for a dozen years, now. In that time, I have met many people, both in formal organised networking and just in bumping into people in the course of business. I enjoy … Continue reading →

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Here’s not looking at you

Posted on April 9, 2014 by Jon Stow

Even walking down the street, there are people with whom we have a connection. We exchange glances and we smile. We smile about the weather, their child, our dog, the shop window we peer through. We recognise those we pass … Continue reading →

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The value of clients and the value of you

Posted on December 16, 2013 by Jon Stow

In many businesses including mine, owners feel obliged to chase down what they see as the competition, and match their low prices. It is a race to the bottom in terms of fees and makes the profit margin on many … Continue reading →

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Promoting your start-up business – Part 5 – Networking

Posted on August 27, 2013 by Jon Stow

  What is networking? What do we mean by networking? It means getting to know people. We are a social species, and of course some are more social than others. I am quite a shy person by nature, and really … Continue reading →

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The trouble with referral networking

Posted on October 18, 2012 by Jon Stow

A colder climate Given that there are so many groups, not just the breakfast meetings, referral networking is hard work. As we said, there is a lot of dilution with people being torn several ways. The recession has brought more … Continue reading →

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The trouble with breakfast networking

Posted on October 15, 2012 by Jon Stow

Sleepy time A few days ago I went to breakfast networking meeting. It is several months since I last went to one and I wondered how I used to get up every week at such an unearthly hour to get … Continue reading →

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Reputations, referrals and let-downs

Posted on September 27, 2012 by Jon Stow

If we get a referral from a colleague or fellow business person, it is very satisfying of course, but we have to live up to the recommendation. If we run our businesses as efficiently as we can and offer a … Continue reading →

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