Tag Archives: Twitter

My Twitter for business rules

No politics No following back of people using software to follow me No following of people who just post quotes No following of those who intend to be offensive whether with swear words or wind-up comments Follow genuine likeable people … Continue reading

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Twitter? How do you find the time?

I was asked the above question over lunch at a meeting of tax practitioners. I was a bit surprised, but on reflection the guy asking is an employee. He is engaged to work on particular clients and tasks which are … Continue reading

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What works for us

  When I started my businesses I took an ad in local monthly pamphlets which go out to probably about 20,000 homes. It worked quite well, but although I was at one time advertising in four of these booklets going … Continue reading

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Promoting your start-up business – Part 6 – Making business friends

  Most start-up businesses start with one person – you. You might have one or two part-time staff or subcontractors. However there is a danger of feeling rather lonely. After all, you have to make all the decisions, and while … Continue reading

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The meaning of influence in networking

These days in business marketing, and especially on-line, we hear a huge amount about influence. How much influence does a marketer or networker have? In social media, some measure influence in terms of their Klout or PeerIndex score. Actually they … Continue reading

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The ignorant blunderbuss approach to sales and marketing

Knowing our abilities and our limits My business is helping people with their tax issues, and finding help to support their businesses. I know a lot about how to do that, and that is down to hard work, training and … Continue reading

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The Smart Aleck networker

Do you know that person at your networking meeting? The one with the loud voice, saying “Hey, look at me”? The one who is always telling everyone how great their business is as opposed to the competition? In fact, the … Continue reading

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How to make your business personal

The uninitiated I am active in social media as you know, and you probably would not have found this blog if you were not also active. The other day I was explaining to some fellow tax practitioners how useful I … Continue reading

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Social media gaming and business reputation

I care about my business reputation. Of course it is up to you what you think about my tweets and my Facebook posts, but I can assure you they are all authentic and deliberate. Everything everywhere which is under my … Continue reading

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An Innocent in Social Media Marketing Wonderland

  `You might just as well say,’ added the Dormouse, who seemed to be talking in his sleep, `that “I tweet when I sleep” is the same thing as “I sleep when I tweet”!’ At least that is what the … Continue reading

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