Tag Archives: marketing

Jam tomorrow?

Do not plan for work you do not have beyond knowing that you could do it, and never stop marketing to make space for work you do not have yet; in fact, never stop marketing. When you get more clients who have signed on the dotted line, then you can resource the work. Continue reading

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Bankers, untimely schadenfreude, and how to avoid their fate

I felt a little sorry for the ex-banking chiefs being quizzed by the Treasury Select Committee yesterday. The reason I feel a small amount of sympathy is that they are akin to drivers who have been careless in the maintenance of their vehicles.

Anyway, we should all look at what we are doing in our own businesses; what works and what doesn’t, and what we should change now because it is going to stop working very soon and need to be replaced. Continue reading

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