Ten Reasons I Won’t Follow Back On Twitter

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We all have our prejudices, and I guess mine are reflected in my approach to social media and indeed networking on and off-line. Here are some turn-offs as regards Twitter users – I won’t say the Twitterati, because I reserve that expression for those who seem to me to know what they are doing. At least I am for the purpose of this post. Others may disagree, but I won’t follow people:

  1. Who only sell.. “Have you seen our new luxury greenhouse?” “Look at our summer offers on greenhouses.” “25% off small greenhouses.” “Look at our greenhouse website”
  2. Who tweet about the minutiae of their day with nothing else. A bit of “time for elevenses” mixed in with some good content makes for a rounded reputation or profile.
  3. Who use bad language. If you are talking the odd swear word might slip out, but if you actually have to type it?
  4. Who just post recycled quotations from various well-known people, alive or dead. Do they have no original thought of their own?
  5. Who never take part in the Twitter conversation, the broadcasters.
  6. Who criticize other people in their network.
  7. Who do not re-tweet good comments and interesting links.
  8. Who are professional internet marketers with tens of thousands of followers gathered by some auto-follow site.
  9. Who tweet links to get-rich-quick websites you have difficulty navigating out of.
  10. Who just auto-feed links to websites they have nothing to do with in the hope they will raise their own profile on the search engines.

It follows from all this that I enjoy good conversation with my Twitter friends and like to be referred to good and useful content. It’s all good fun, or it should be, and done well it is a great way to grow our networks, and as far as many of us are concerned, grow our businesses.

What winds you up, and what makes you want to follow someone?

© Jon Stow 2010

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Mass unfollowing on Twitter

I do not pretend to be the greatest expert on on-line social media, but I do have quite a lot of experience and I am a keen student. Twitter is a phenomenon I had not thought too much about a year ago, but it is an incredible experience in real time conversation as far as I am concerned. Of course I post some small ads and links to my websites and blogs, but there is a lot of chit-chat and banter; as I said, conversation going on.

The latest fashion seems to be seems to be mass unfollowing though, and I am completely mystified by the way some have gone about this. I understand why some mass unfollow spammers, those who add no value and some of those whom they have auto followed. I do it myself. However there are people who have been following significant numbers with similar numbers following who have simply dumped nearly all those they follow, down to only double figures. Where does that leave someone who has say twelve thousand followers and is following fifty or so? That is not a conversation, it is broadcasting, The only exchanges that will ensue will have to be with the faithful followers who will have to initiate the conversation and hope that the Great One will deign to reply. The followers cannot even use direct messages any more but have to depend on “@” comments.

Well, I have been unfollowed in this way by a few. That’s life. However I have to say that if a self-styled Twitter expert does this it causes confusion. I am not into humouring such eccentricities or into reading broadcasting material. I unfollow back. I might now and again choose to read the relevant blog which is broadcasting I have selected, but I will take the person as much less of an expert than I used to, because Twitter is about people and social intercourse. It is about networking and maintaining contacts. It is not about faith or following the Master; at least not for me.

© Jon Stow 2009