Tag Archives: Social media

Names you shouldn’t call yourself

It is no secret that I don’t like the term “social media expert“. You can’t be an expert on a vast subject and know everything that is going on. You have to be a specialist in some areas, know how … Continue reading

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Showing us the way with enthusiasms

  The long and winding road Do you sometimes look over your shoulder and wonder how you got where you are? In terms of learning our personal and working lives become inter-twined. Always along the way there are people whose … Continue reading

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Plumbing the depths and ruining a business reputation

  Less than professional While I am talking about reputations, which I was the other day, have you noticed the comment threads on some of the professional websites? Often one can have a perfectly well-chosen and appropriate piece ultimately damaged … Continue reading

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Social media imprint and reputation

Trolling As I use social media for marketing I think carefully what I say when in business mode. I think most people do who interact on-line in a business context are quite careful. However, that doesn’t mean everybody. It is … Continue reading

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Social media marketing and influence

Too much information We all get deluged with everyone’s ideas of how to use social media for marketing, with many emails from various “experts” telling us what to do. We can all use tips, but there is no clear template … Continue reading

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We are on Alltop

For those who don’t know, Alltop is an article and blog aggregator, bringing in content from news stations, newspapers, magazines, on-line articles and blogs. Alltop was founded by the great Guy Kawasaki. And now it includes On Our Bikes. To … Continue reading

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Don’t turn your back on me

Have you ever been networking and come across one of those little groups who are closed off? Maybe three or four people who are having their own meeting within a meeting and will be darned if they talk to anyone … Continue reading

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Social skills and small business marketing

I think we all know that social skills are important in our lives but not everyone has them. That is a problem for small business owners lacking in this area unless they are geeks with a must-have app. Most of us … Continue reading

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You can lead a consultant to market…

Confession Here is a confession: I am a consultant. I am consulted about tax issues and I am consulted about business problems. Luckily my potential clients know where to find me. Luckily? Well, maybe not. I have to market to … Continue reading

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Careless talk costs business

One rule of business is “never rubbish the competition” because it creates bad feeling in your profession, you make your potential customers uncomfortable, and people wonder about your character. Something else we have to consider is careless talk about our … Continue reading

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