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Author Archives: Jon Stow
Contract essentials
It is worth reminding ourselves of the most important parts of our agreements with clients and customers, the details we must put in writing: The work we will do and have been asked to do. What we have not agreed … Continue reading
Posted in Business planning, Customer relations
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Values and work-time
This past year has been very challenging due to family illness. Despite this it has been a successful year on the business front from my point of view. I have worked less due to the non-business commitments, but have still … Continue reading
What works for us
When I started my businesses I took an ad in local monthly pamphlets which go out to probably about 20,000 homes. It worked quite well, but although I was at one time advertising in four of these booklets going … Continue reading
Posted in Business planning, marketing
Tagged advertising, alliance, network, networking, Twitter
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Politics, religion and social media for business
Here in the UK we have had an election. In the run-up, many people in my business circles have shared their opinions on the parties’ policies, and post-election they are sharing their views on those who have a different opinion … Continue reading
Posted in Business planning, Social media
Tagged marketing, reputation, respect, small business, Social media
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Your business safety net
Running a small business is engaging and enjoyable. We love the game, what we do, the people we meet and the buzz of being rewarded by our customers when they pay us. It is so easy to forget that things … Continue reading
Having a sense of direction
It is no good starting in business if you don’t have a plan and ambition, or you are doing so for the wrong reasons. It is no good going for a job working for someone else if you don’t really … Continue reading
Posted in Business planning
Tagged ambition, direction, planning, small business, Start-up
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“Dutch auction” clients
Recently a prospect to whom I had quoted a fee in an email replied to that email after four months. She asked if I was still prepared to act for her. Naturally I said yes, and assumed she had accepted … Continue reading
Posted in Business planning, Customer relations
Tagged Duck Soup, planning, value, value billing
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Minding your Ps and Qs
There are various theories as to the origin of the expression but old-fashioned print compositors claim it for their own. A lower-case p the wrong way round is a q. Print compositors had to pay attention to detail, and so … Continue reading
Mutual trust between client and provider
As a young chap I got my amateur (ham) radio license. I passed the exam and took and passed my Morse test at the Post Office Headquarters in London. I was very active while I was still living with my … Continue reading