Tag Archives: reputation

Social media gaming and business reputation

I care about my business reputation. Of course it is up to you what you think about my tweets and my Facebook posts, but I can assure you they are all authentic and deliberate. Everything everywhere which is under my … Continue reading

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Job-seekers need to mind their Ps & Qs

I like LinkedIn. We can connect with all sorts of useful people with whom we can do business, and it is a very good reference for those seeking jobs. Life is tough in the job markets in North America and … Continue reading

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Is your business funny?

Joking apart So, is your business funny? Mine isn’t. It isn’t funny to clients whose businesses are struggling, and people do not like paying tax, so while clients might appreciate my help in reducing it they don’t fall about laughing … Continue reading

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What we can learn from big business and multi-nationals

Set aside the criticism Multinational companies have been much in the news recently over their tax arrangements. This is not the place to discuss those, but as we have heard so much criticism of Amazon and Starbucks amongst others I … Continue reading

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The trouble with referral networking

A colder climate Given that there are so many groups, not just the breakfast meetings, referral networking is hard work. As we said, there is a lot of dilution with people being torn several ways. The recession has brought more … Continue reading

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The trouble with breakfast networking

Sleepy time A few days ago I went to breakfast networking meeting. It is several months since I last went to one and I wondered how I used to get up every week at such an unearthly hour to get … Continue reading

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Losing sight of the sale

Eyeing the prospective customer I went to the local optician a couple of weeks ago. I had the usual eye test and photos taken of my retinas, and all was fine, except I needed to have my prescription changed. That … Continue reading

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Content marketing and specialist articles

  Free stuff? I read in various places that content marketing doesn’t work for specialist businesses. I beg to differ. I run a specialist business, which advises on tax.  In fact I have a niche within the tax business. I … Continue reading

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Reputations, referrals and let-downs

If we get a referral from a colleague or fellow business person, it is very satisfying of course, but we have to live up to the recommendation. If we run our businesses as efficiently as we can and offer a … Continue reading

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Your customers are your most valuable business assets

  More clients? The other day a local business lady said “I really need more clients”. Well, most of us would like more. However, what our friend was really saying was that she had lost quite a few recently. I … Continue reading

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