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Category Archives: Customer service
Admitting our mistakes
We all make mistakes in our businesses. Usually they are not serious, and should normally mean an apology to our customers or clients. Recently I forgot a client had given me a document and I asked for it again. When … Continue reading
Posted in Customer relations, Customer service
Tagged Customer relations, reputation
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Running your own business down
So often I meet earnest business people who work hard and are not making money. So often it is because they undervalue themselves and what they do. They offer a great service, and if you asked their customers they would … Continue reading
Posted in Customer service, marketing
Tagged Customer service, marketing, value, value billing
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What do you stand for?
Supermarket blues and reds Big business or small business – we all have to have a type of offering our public understands. What do we represent? Whom do we represent? Even the best most experienced businesses can get confused. … Continue reading
Posted in Customer service, marketing
Tagged Customer service, marketing, sales, small business
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The value of clients and the value of you
In many businesses including mine, owners feel obliged to chase down what they see as the competition, and match their low prices. It is a race to the bottom in terms of fees and makes the profit margin on many … Continue reading
Posted in Business planning, Customer service
Tagged Customer service, Race to the bottom, referral, sales
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Over-reaching in your business
Over-stretching One of the easiest mistakes to make in a small business, and especially in start-ups, is to take on every new prospective customer or client who walks in the door. The other day a small group of us (actually … Continue reading
Posted in Customer relations, Customer service
Tagged Customer service, reputation, Start-up
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Standing out from the crowd in your business
Boring shopping I was walking through the main shopping area of our county town the other day and I could not help thinking it looked just like the main drag of every other large town I have been to recently. … Continue reading
Posted in Customer relations, Customer service
Tagged brand, Customer service, reputation, trust
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Keeping your customers’ faith
Why do our customers buy from us and go on buying.? It is because they trust us to deliver what we say we will, and we make them feel safe in our hands. Their trust is essential as Seth Godin … Continue reading
