Tag Archives: customer

Why the personal touch is important in business

  Small businesses have a huge advantage. They know their customers. Large businesses don’t. Small businesses which become large businesses forget their customers. I wrote a while back about our extreme disappointment at our treatment by a veterinary practice.  Quite … Continue reading

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The tools of our business – choice, discretion and honour

Back in January when visiting the local branch of my bank, I was whisked in by the customer relations manager and offered their premium service at a discounted rate. I weighed up the benefits and agreed to sign up. It … Continue reading

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Don’t repeat costly business mistakes

Mistakes. We all make them. In the early years of a business, inexperience may lead us to make quite a few. Don’t worry about that. It is important to learn from mistakes and move on. Continue reading

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Management should not involve dictatorship

Image via Wikipedia I have had my difficulties recently dealing with a Government department, HMRC. A current trend in an era of cuts is to sweep away those employees who are regarded as expensive, which means the loss of many … Continue reading

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Choosing a name for a small business

Image by bsterling via Flickr What’s in a name? I like to be able to relate to a business. I like to get a feeling for what it stands for and for the person behind it. I like any business … Continue reading

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Knowing when not to apologise

We all know that when something goes wrong in our business and a client or customer has not received the service he or she expects, the first thing we should do is apologise. Generally if we pay attention to our … Continue reading

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Cold calls, warm calls and reputation

Recently I was called on our home telephone by a female person who immediately launched into a script along the lines of “I am calling from “Anonymous” Windows to tell you about our current special promotion if you order from … Continue reading

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The right market for a business start-up

Image by Getty Images via @daylife When we are starting a business it is easy to take on every prospect who comes to our door and every project we may be asked to do. It is easy for me to … Continue reading

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Telephone service and talking to clients

At the end of any telephone call, our client should feel that their immediate need is being dealt with. Continue reading

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It is all about getting in the cash

We have had some gloomy forecasts about the British economy recently with the Bank of England downgrading its own for growth in the immediate future. It says that growth in 2011 will be less than 3% compared with the previous … Continue reading

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